This article describes a simple yet effective online marketing strategy that I implement for a lot of my clients. It saves them time and gathers and nurtures leads from cold to hot to paying clients.
Funnel sales sounds very masculine and domineering, like you’re forcing people to do something without their control or consent. But what if you reframe it as a path that people take that leads to you. At any time, they can stop, turn back or take a turning to another path or continue on their journey to be led to working with you.