Learning how to build a website is a bit like learning how to tap dance. It’s a skill that has to be learnt. This story illustrates how having a guide to show you how can shortcut the learning curve and avoid overwhelm and frustration.
If you’re looking for how to sell more from your website, then take a lesson from off-line selling. This article demonstrates how you might be inadvertently turning away sales and what to do instead.
Dating and websites are not so dissimilar. This article shares the lessons from what works with dating and how that can be used in your website homepage.
This article highlights the pitfalls of going for a cheap website design and 4 tips if you have limited funds.
Pricing and value can be a tricky minefield. What is perceived as valuable for one person can have little or no value for another. This story illustrates the different perceptions of value from totally different perspectives and lessons we can learn about pricing and value.
This article describes a simple yet effective online marketing strategy that I implement for a lot of my clients. It saves them time and gathers and nurtures leads from cold to hot to paying clients.